Hinge koDaka

Being married to Marriage Broker Auntie means that I sometimes get to participate, either directly or indirectly, in some of her “experiments”. Her latest experiment was to get on to dating apps, to see what the hell they are all about, so that she can advise her clients better about them.

She has written about her experience on these apps in the latest edition of her newsletter. Oh, and you should totally subscribe to her newsletter if you haven’t already. You will get some very interesting relationship insights, which you can appreciate even if you aren’t looking for a relationship.

Anyways, once she started her latest experiment, I asked myself “why should girls have all the fun?”, and got curious to get on these apps myself. I spoke to her about it, and she suggested that I check out Hinge. “It’s the most decent among all the apps”, she said.

I mean, this wasn’t my first time on a dating app. Though they all appeared well after I had got married, I remember trying out Tinder a few years back, possibly as part of another of my wife’s experiments. I remember getting disillusioned by it and deleting it in less than a day. I had even forgotten about it, except that when I was searching for Hinge on the app store, I found that I had already “bought” Tinder in the past (I now realise I’d tried TrulyMadly in the past as well – yet another unmemorable experience).

Anyways, I quite liked Hinge. I spent a whole week on it, before I decided that people who don’t know what’s happening might think I’m a creep and deleted my account.

What makes Hinge so nice is the way it is structured and the user experience. For starters, there’s no easy swiping left or right – there are (fairly small) buttons to either like or dismiss a profile, and in case  there has been a mutual like, then there is a “match” and you can start chatting.

Also, from one little experiment (where the wife and I decided to like each other on Hinge), I found that Hinge has implemented something that I have always believed in – basically don’t tell both parties that there is a match immediately after the second person has liked. That way, the pair know who liked whom first and that can set an unhealthy prior in the relationship. Instead, if the app waits for a “random period of time” before announcing the match, you don’t know who liked whom first.

Back to Hinge – what I liked about it was how the profiles had been designed. You are asked to upload six photos of yourself doing different things, and also answer a few questions. The answers to these questions are displayed in bold on your profile, and this means that anyone who pays some amount of attention is likely to see these answers.

This means that you don’t need to impress your potential counterparties with your photos (or one photo) alone – you can show off your “well rounded personality” (if you have one that is). For example, I found this girl whose profile seemed unremarkable until I saw that she “got turned on by probability and maths”. That, of course, grabbed my attention and I immediately paid much more attention to her full profile. This kind of information (conveying your possibly unusual interests) is a little hard to get across on other dating platforms.

The other nice thing about Hinge is that you can choose what part of a person’s profile you want to like. You could choose one of the pictures, for example, or one of their answers to some question. Like if I were actually in the market (and not casually “researching”) I would have tried to start a conversation with the above mentioned person by liking (and possibly commenting on) her interest in probability.

This specific liking provides an automatic conversation starter. And in a congested market (see chapter 4 of my book here), anything that can help you distinguish yourself can be a sure winner. So it helps that you can write about your interest in probability. It helps that you can tell someone you like her for her interest in probability and not for her tattoo. In marketing jargon, it allows you to be “a qualified lead”.

I had fun for about a week. I must mention that I had used my real name (rather, my oldest nickname that everyone knows me by), and my real photo (my wife picked that one) on the platform. And then I got likes from two women (apart from the one from my wife).

Given that I’m not actually looking for a relationship, that made me feel like I’m doing something wrong. I felt horrible about myself for putting myself on a dating app when I’m not looking to date. There was also the thing that people who found me on the app and knew me would think of me as a creep (or get the wrong kind of ideas about my marriage). So I deleted it.

However, if you are in the market and looking to date, I strongly recommend Hinge. Among the apps that I’ve used, it’s easily among the best.

Love and arranged jobs

When I first entered the arranged marriage market in early 2009, I had done so with the expectation that I would use it as a sort of dating agency. Remember this was well before the likes of OKCupid or Tinder or TrulyMadly were around, and for whatever reason I had assumed that I could “find chicks” in the arranged marriage market, and then date them for a while before committing.

Now that my wife is in this business, I think my idea was a patently bad one. Each market attracts a particular kind of people, who usually crowd out all other kind of people. And sort of by definition, the arranged marriage market is filled with people looking for arranged marriage. Maybe they just want a Common Minimum Program. But surely, what they are looking for is a quick process where after two (or maximum three) meetings, you commit to someone for life.

So in this kind of a market you want to date, there is an infinitesimal chance of finding someone else who also wants to date. And so you are bound to be disappointed. In this case, you are better off operating in a dating market (such as Tinder, or whatever else did its job ten years ago).

Now that this lengthy preamble is out of the way, let us talk about love and arranged jobs. This has nothing to do with jobs, or work itself. It has everything to do with the process of finding a job. Some of you might find that I, who has been largely out of the job market for over eight years now, to be supremely unqualified to write about jobs, but this outsider view is what allows me to take an objective view of this (just like most other things I write about on this blog).

You get a love job through a sort of lengthy courtship process, like love marriage. You either get introduced to someone, or meet them on twitter, or bump into them at a networking event. Then you have a phone chat, followed by a coffee, and maybe a drink, and maybe a few meals. You talk about work related stuff in most of these, and over time you both realise it makes sense to work together. A formality of an interview process happens, and you start working together.

From my outside view (and having never gotten a job in this manner), I would imagine that this would lead to fulfilling work relationships and satisfying work (the only risk is that the person you have “courted” moves away or up). And when you are looking for a sort of high-trust relationship in a job, this kind of an “interview process” possibly makes sense.

In some ways, you can think about getting a “love job” as following the advise Dale Carnegie dishes out in How To Win Friends and Influence People  – make the counterparty like you as a person and you make the sale.

The more common approach in recruitment is “arranged jobs” (an extreme example of this is campus recruitment). This is no nonsense, no beating around the bush approach. In the first conversation, it is evident to both parties that a full time job is a desired outcome of the interaction. Conversations are brisk, and to the point. Soon enough, formal interviews get set up, and the formal process can be challenging.

And if things go well after that, there is a job offer in hand. And soon you are working together. Love, if at all, happens after marriage, as some “aunties” are prone to telling you.

The advantage of this process is that it is quick, and serves both parties well in that respect. The disadvantage is that the short courtship period means that not enough trust has been built between the parties at the time they start working together. This means “proving oneself” in the first few months of getting a job, which is always tricky and set a bad precedent for the rest of the employment.

In the first five years of my career, I moved between four jobs. All of them happened through the arranged process. The one I lasted the longest in (and enjoyed the most, by a long way, though on a relative basis) was the one where the arranged process itself took a long time. I did some sixteen interviews before getting the job, and in the process the team I was going to join had sold itself very well to me.

And that makes me think that if I end up getting back to formal employment some day, it will have to happen through the love process.

WhatsApp Profiles and Wandering Spirits

As the more perceptive of you might know, the wife runs this matrimonial advisory business. As a way of developing her business, she also accepts profiles from people looking to get married, and matches them with her clients in case she thinks there is a match.

So her aunts, aunts of aunts, aunts’ friends, aunts’ nieces’s friends, and aunt’s friends’ friends’ friends keep sending her profiles of people looking to get married. The usual means of communication for all this is WhatsApp.

The trigger for this post was this one profile she received via WhatsApp. Quickly, her marriage broking instincts decreed that this girl is going to be a good match for one of her clients. And she instantly decided to set them up. The girl’s profile was quickly forwarded (via WhatsApp) to the client boy, who quickly approved of her. All that remained to set them up was the small matter of contacting the girl and seeking her approval.

And that’s proving to be easier said than done. For while it has been established that the girl’s profile is legitimate, she has been incredibly hard to track down. The first point of contact was the aunt who had forwarded her profile. She redirected to another uncle. That uncle got contacted, and after asking a zillion questions of who the prospective boy is, and how much he earns, and what sub-sub-caste he belongs to, he directed my wife to yet another uncle. “It’s his daughter only”, the first uncle said.

So the wife contacted this yet another uncle, who interrogated more throughly, and said that the girl is not his daughter but his niece. As things stand now, he is supposed to “get back” with the girl’s contact details.

As the wife was regaling me with her sob stories of this failed match last night, I couldn’t help but observe that these matrimonial profiles that “float around” on WhatsApp are similar to “pretas”, wandering spirits of the dead (according to Hindu tradition), who wander around and haunt people around them.

The received wisdom when it comes to people who are dead is that you need to give them a decent cremation and then do the required set of rituals so that the preta gets turned into a piNDa and only visits once a year in the form of a crow. In the absence of performance of such rituals, the preta remains a preta and will return to haunt you.

The problem with floating around profiles on WhatsApp, rather than decently using a matrimonial app (such as Tinder), is that there is no “expiry” or “decent cremation”. Even once the person in question has gotten taken, there is nothing preventing the network from pulling down the profile and marking it as taken. It takes significant effort to purge the profile from the network.

Sometimes it amazes me that people can be so nonchalant about privacy and float their profiles (a sort of combination of Facebook and Twitter profiles) on WhatsApp, where you don’t know where they’ll end up. And then there is this “expiry problem”.

WhatsApp is soon going to turn us all into pretas. PiNDa only!

The market for gay relationships

The market for homosexual relationships is an interesting one from the analysis perspective. Like the market for heterosexual relationships, it is a matching market (we are in a relationship if and only if I like you AND you like me). Unlike heterosexual relationships, it is not a “bipartite” market, since both the nominal “buyer” and the “seller” in a transaction will come out (no pun intended) of the same pool (gay people of a particular sex).

The other factor that makes this market interesting (purely from an analysis perspective – it’s bad for the participants) is that there is disapproval at various levels for homosexual relationships. Until today, for example, it was downright criminal to indulge in gay sex in India. Even where it is legal, there is massive social and religious opposition to such relationships (think of the shootout at the gay bar in Florida, for example).

Social disapproval has meant that gays sometimes try to keep their sexuality under wraps. Historically, it has been a common practice for gays to enter into heterosexual marriages, and pursue relationships outside. In fact, there is nothing historical about this – read this excellent piece by Srinath Perur on gays in contemporary hinterland Karnataka, for whom Mohanaswamy, a collection of short stories with a gay protagonist, was a kind of life changer.

Organising a market for an item that is illegal, or otherwise frowned upon, is difficult, since people don’t want to be found participating in it. If I were a gay man looking for a partner, for example, I couldn’t go around openly looking for one if I didn’t want my family to know that I’m gay. So the first task would have been discovery – “safe spaces” where I would be happy to expose my sexuality, and where I could also meet potential partners.

When demand and supply exist, buyers and sellers will find a way to meet each other, though often at high cost. One such “way” for homosexual people has been the gay bar. Though not explicitly advertised, such bars act as focal points (I have a chapter on focal points in my book) for gay people.

They also act as an “anti focal point” (a topic I HAVEN’T covered in the book, for a change!) for heterosexual people who want to stay away because they don’t want to be hit on by gay people (thus reducing market congestion – another topic I cover in my book). Similarly other cultural activities have acted as focal points for gay people to get together and meet each other.

Like in heterosexual relationship markets (this is the link to a sample chapter from the book), the advent of dating apps has revolutionised gay dating, as apps such as Tinder and Grindr have provided safe spaces where gays can look for relationships “from the comfort of their homes”. There are studies that show that Grindr has changed the nature of relationships among gay men, and how these apps have “saved lives” in places such as India where homosexuality was criminal until today.

Today’s Indian Supreme Court ruling will have a massive positive impact on gay relationships in India. For starters, there are still millions of people in the closet – while apps such as Tinder and Grindr allowed more people to participate in these markets (since this could be done without really “coming out”), that gay sex was a criminal act would have led to some people to err on the side of caution (and deprive themselves of the chance of a relationship). Gay people who were worried about criminality, but not that much about social sanctions, will now be more willing to come out, leading to an increase in the market size.

Barring congestion (when “bad counterparties” prevent you from finding “good counterparties”),  the likelihood of finding a match in a market is generally proportional to the number of possible counterparties. Since gay relationship markets are not bipartite, we can say that the likelihood of finding a good match varies by the square of the number of market participants (and this brings in the Indian Prime Minister’s infamous 2ab term). In other words, it not only allows the people now coming into the market to find relationships, but it also allows existing players to find better relationships.

Then, there is the second order effect. Decriminalisation will mean that more people will come out of the closet, which will mean more people will find homosexuality to  be “normal” leading to better social mores (to take a personal example, I used to use the word “gay” as a pejorative (to mean “uncool”) until I encountered my first openly gay acquaintance – someone with whom I share on online mailing list). And as social attitudes towards homosexuality change, it will lead to more people coming out of the closet, setting off a virtuous cycle of acceptance of homosexuality.

In other words, today’s decision by the Indian Supreme Court is likely to set off a massive virtuous cycle in the liquidity of the market for homosexual relationships in India!

PS: It is a year since my first book was published, so we are running a promotional offer where you can buy the Kindle version for one dollar (or Rs. 70).

 

Tinder and Arranged Scissors

For those of you who have been following my blog for a while know, I was in the arranged marriage market for a brief period in 2009, before Priyanka magically materialised (from the comments section of this blog) and bailed me out. I may not have covered this in any of the Arranged Scissors posts that I wrote back then (ok I alluded to this but not really), but I had what I can now call a “Tinder moment” during the course of my time in the market.

So on this fine day in Bangalore, I was taken to this Marriage Exchange called Aseema. The name of the exchange is quite apt, since based on two data points (my own and one acquaintance’s), if you go there your search for a spouse is literally endless.

My uncle, who took me there and who was acting as my broker-dealer for that brief period, told me that they literally had binders full of women (note that this was three years before Romney), and that I could search leisurely if I accompanied him there on Saturday morning.

My uncle didn’t lie. This place did have several binders full of women (and men – I too ended up in one such binder after I signed up) and four binders that said “Smartha (my subcaste) Girls” were pulled out and handed over to me. My uncle probably expected me to spend a few hours ruminating through the binders and coming up with a shortlist.

It was nothing like it. Each profile in the binder followed a standard format. There was this 4 by 6 full-length photo. You knew where to look for educational qualifications. And professional summary. It was like LinkedIn meets Facebook profile picture. And that was it.

I remember having some criteria, which I don’t remember now. But once I had gone through the first few pages, it became mechanical. I knew exactly where to look in a particular profile page. And quickly come to a judgment if I should express interest.

Thinking back, I might have just been swiping (mostly left – I came up with a grand shortlist of one after the exercise) on Tinder. The amount of time I spent on each profile wasn’t much more than what the average user spends on Tinder. Except that rather than looking only at the photo, I was also looking at a few profile parameters (though of course whether I would want to sleep with her was one of the axes on which I evaluated the profiles). But it was just the same – leafing through a large number of profiles in a short amount of time and either swiping left or right instantly. Talking to a few other friends (some of it at the now legendary Benjarong conference) about this, my experience seemed representative (note that I’m still in anecdata territory).

Maybe there is a lesson in this for all those people who are designing apps for arranged marriage (including the venerable Shaadi.com and BharatMatrimony.com). That even though the stated intent is a long-term relationship, the initial process through which people shortlist is no different from what people follow on Tinder. Maybe there surely is a market for a Tinder-like arranged marriage application!